December 5, 2020

Amazon

awsandblackberry

Get in, loser, we’re doing Big Data.


BlackBerry

It’s tough to get around the fact that Big Data has its claws in just about everything, up to and including your personal vehicle. That’s about to become even truer thanks to the Tuesday announcement of a partnership between Amazon Web Services and BlackBerry.

The partnership involves BlackBerry’s in-car data integration and monitoring platform, IVY. What does this mean for you, the consumer? On a surface level, nothing. But for automakers, it’s a different story. IVY will let them collect sensor data and offer up insights based on that data.

Those insights could be used to improve safety tech in cars, speed up self-driving car development or possibly even warn drivers about hazards on their route. IVY will also allow vehicle developers to more easily integrate features like over-the-air updates into platforms without having to create their own systems from scratch.

“This software platform promises to bring an era of invention to the in-vehicle experience and help create new applications, services and opportunities without compromising safety, security or customer privacy. We are pleased to expand our relationship with AWS to execute this vision and deliver BlackBerry IVY,” BlackBerry CEO John Chen said in a statement.

This partnership’s announcement has boosted BlackBerry’s stock prices, with share pricing leaping by over 52% at the time of publication.


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John Chen, CEO of BlackBerry, gives an interview following the opening of his company’s stock at the New York Stock Exchange (NYSE) in New York, U.S., October 16, 2017.


  • BlackBerry surged as much as 65% on Tuesday after the company inked a multi-year deal with Amazon to develop and market its “Intelligent Vehicle Data Platform.”
  • The cloud software, called IVY, allows automakers to read vehicle sensor data and improve systems and performance, according to a press release.
  • The stock’s leap is its biggest one-day gain on record and placed shares at their highest level since April 2019.
  • Watch BlackBerry trade live here.

BlackBerry rocketed as much as 61% higher on Tuesday after inking a multi-year deal with Amazon to develop and market BlackBerry’s “Intelligent Vehicle Data Platform”.

The platform, named IVY, includes cloud-connected software that allows automakers to read vehicle sensor data and “create actionable insights from that data” to improve vehicle performance, according to a press release. Improvements can include services that enhance driver and passenger experiences, the companies added.

The stock’s rally is the largest single-day gain for BlackBerry shares on record and brings prices to their highest level since April 2019.

Read more: Dennis Lynch has tripled his clients’ money since 2010. The star fund manager shares 5 bets he’s seizing on for 2021 and beyond – and explains how he avoids making costly investing decisions.

Amazon gained as much as 1.3% on the news.

IVY will build on BlackBerry’s QNX, a software bundle it currently uses in cars. Integration with Amazon Web Services allows data management and configuration across different vehicles to take place in the cloud, according to the release. For example, IVY could collect data from a driver encountering dangerous conditions and provide automakers with information on how certain safety features were used.

Drivers of electric vehicles could reserve charging stations during a trip and adjust charging time to best fit the driver’s travel plans, the companies added.

Read more: HSBC says buy these 31 global stocks that are exposed to the pandemic’s biggest tech disruptions and set to become growth engines of the future

Amazon Web Services already counts Volkswagen and Toyota as major customers for its cloud-computing technology. BlackBerry’s automotive software is used in 175 million cars.

BlackBerry traded at $9.24 per share as of 12:25 p.m. ET Tuesday, up roughly 44% year-to-date.

Now read more markets coverage from Markets Insider and Business Insider:

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a close up of a sign: BlackBerry And Amazon Team Up On Vehicle Data And Software Platform


© Provided by News18
BlackBerry And Amazon Team Up On Vehicle Data And Software Platform

Canadian technology specialist BlackBerry and e-commerce titan Amazon have developed a cloud-based software platform designed to help automakers and suppliers standardize vehicle data and speed deployment of new revenue-generating features and services, the companies said on Tuesday. BlackBerry and Amazon Web Services (AWS) said the new intelligent vehicle data platform, called IVY, will compress the time to build, deploy and monetize in-vehicle applications and connected services across multiple brands and models, making it easier for automakers to collaborate with a wider pool of developers to accelerate development of apps and services. Carmakers have been reluctant so far to share with outside technology providers much of the data generated by their vehicles. IVY is designed to complement and run simultaneously with new digital vehicle architectures developed by Volkswagen, General Motors and others. The platform is built on BlackBerry’s QNX, a vehicle operating system in 175 million vehicles worldwide, according to John Wall, head of BlackBerry Technology Solutions. “The biggest challenge that most carmakers have in getting applications in the vehicle or monetizing their data is that there is no standardized way to access the data,” Wall told Reuters. One goal of BlackBerry and AWS is to establish IVY as a standard platform across the auto industry, as Apple and Google have done in mobile phones through their iOS and Android platforms. Without that standardization, Wall said, automakers “can’t really establish an ecosystem” or leverage the broader community of app developers. IVY is expected to be installed on the first production vehicles in model year 2023, said AWS executive Sarah Cooper. BlackBerry and Amazon declined to say which companies will be the first to use IVY.

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Illustration by Diego PatiñoCar and Driver

From the November 2020 issue of Car and Driver.

While everyone waited with bated breath for an Apple car, Amazon extended its reach into the automotive landscape far and wide. Building and selling new vehicles is big business, but it’s only the tippity top of the industry iceberg. Hundreds of thousands of car businesses exist beyond assembly plants and dealerships. Here’s where Amazon’s presence is having the biggest impact.

Parts and Accessories

According to automotive marketing agency Hedges & Company, the online parts and accessories market is expected to exceed $16 billion in 2020, with $10.3 billion of purchases made through Amazon. To make online buying easier for consumers, Amazon has established partnerships with local installation outlets, and the Amazon Garage makes recommendations for replacement and aftermarket parts based on the vehicle information users store in their accounts. Amazon claims that tens of millions of consumers have already virtually parked their vehicles in that garage.

Autonomous Vehicles

In June, Amazon signed an agreement to acquire autonomous-vehicle startup Zoox for a reported $1.3 billion. Amazon says it’s committed to Zoox’s original mission to create a network of self-driving taxis, but it’s easy to imagine the technology also being deployed to deliver packages while cutting out human drivers. Even if Zoox’s dream goes unrealized, Amazon technology could materialize in self-driving cars built by competitors. Right now, for example, Toyota Research Institute is using Amazon systems to process data during its autonomous-vehicle development.

Vehicle Sales

Amazon Vehicles is the company’s initial foray into providing consumers with vehicle-purchasing information. Right now that consists primarily of new and used-car reviews that you might want to look at after you’ve exhausted the resources on CarandDriver.com. The obvious next step would be for Amazon to list inventory and connect buyers with local dealers that have the vehicle they want. In 2016, Fiat partnered with Amazon to sell cars at a discount in Italy. Due to U.S. franchise laws, that kind of thing won’t happen here anytime soon, but as more elements of car buying move online, Amazon could play a huge role in brokering sales between dealers and buyers.

Manufacturers, dealers, and intermediaries already use Amazon products behind the scenes to sell vehicles. BMW’s configurator runs on the company’s servers, and Kelley Blue Book uses Amazon Lex language bots to allow consumers to ask trade-in questions in natural language. Throw in dozens more digital initiatives and Amazon could wind up involved in most new-vehicle transactions—even if consumers aren’t aware of it.

Electric Vehicles

Why get into the complicated business of building vehicles when you’re rich enough to have someone else do the dirty work? EV startup Rivian is designing an electric cargo van for Amazon, which has already ordered 100,000 of them for delivery by 2030. That order, plus a $700 million group investment led by Amazon, makes Rivian’s expensive move to high-volume production far more likely. Amazon will also establish a charging network to support those vans. Maybe

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NXP Collaborates with Amazon Web Services (AWS) to Extend Connected Vehicle Opportunities

New collaboration aims to deliver a secure, edge-to-cloud compute solution for next-generation vehicles that can enable new cloud-powered services to benefit carmakers, their business partners and consumers alike.New collaboration aims to deliver a secure, edge-to-cloud compute solution for next-generation vehicles that can enable new cloud-powered services to benefit carmakers, their business partners and consumers alike.
New collaboration aims to deliver a secure, edge-to-cloud compute solution for next-generation vehicles that can enable new cloud-powered services to benefit carmakers, their business partners and consumers alike.
New collaboration aims to deliver a secure, edge-to-cloud compute solution for next-generation vehicles that can enable new cloud-powered services to benefit carmakers, their business partners and consumers alike.
  • Vehicle edge-to-cloud compute solution aims to enable new automotive industry revenue opportunities

  • Sets foundation for data-driven services and enhancements that offer differentiation and cost reduction such as predictive maintenance

  • Expands access to vehicle Big Data and streamlines machine learning life cycle to accelerate vehicle development and post-sale vehicle enhancements

EINDHOVEN, The Netherlands, Nov. 17, 2020 (GLOBE NEWSWIRE) — NXP Semiconductors has announced a strategic relationship with Amazon Web Services (AWS) focused on extending the opportunities of connected vehicles. The collaboration aims to deliver a secure, edge-to-cloud compute solution for next-generation vehicles that can enable new cloud-powered services to benefit carmakers, their business partners and consumers alike.

Data will fuel future vehicle innovations as the automotive industry shifts focus from horsepower to compute power. This transformation has the potential to deliver valuable vehicle insights and drive new data-driven service revenue. Expanded access to real-time, vehicle-wide data, secure connectivity to cloud services and streamlined machine learning (ML) can accelerate the shift and enable intelligent vehicles that improve over their lifetime through remote updates.

To realize the promising services of future connected vehicles, the automotive industry requires a new type of compute solution with centralized access to vehicle-wide data that can work securely and collaboratively with the cloud. The integration of AWS edge and cloud services with NXP’s new S32G vehicle network processor for service-oriented gateways addresses the challenge.

“NXP is pleased to collaborate with AWS to help our automotive customers accelerate their digital transformation initiatives by unlocking the value of vehicle data and leveraging edge-to-cloud services,” said Henri Ardevol, executive vice president and general manager of Automotive Processing at NXP Semiconductors, “We see the opportunity to help them make impactful improvements throughout vehicle life cycles with new vehicle data insights and the ability to make continuous improvements using machine learning and over-the-air updates.”

Real-time vehicle insights can drive a myriad of new use cases and services. For example, carmakers can monitor for potential component failures before a repair is needed, prevent costly warranty repairs and recalls, optimize the supply chain and improve the customer experience by minimizing service visits.

Mobility and insurance companies can leverage expanded data to create new business models and provide cost-reduction benefits to drivers according to vehicle condition and driving behavior. Carmakers can offer attractive services that leverage vehicle sensors and other data to create new user experiences and capabilities such as remote viewing inside and around the vehicle for convenience, safety and security.

The NXP S32G processor leverages AWS IoT Greengrass and AWS IoT Core for vehicle and cloud data processing and storage, as well as Amazon

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a car parked on the side of a road: Uber


© Uber
Uber

  • Uber is in talks to sell its self-driving vehicle division, ATG, to autonomous vehicle startup Aurora, TechCrunch reported Friday.
  • ATG has been hobbled by a deadly crash, infighting, and unreliable tech — leading investors to lose patience and sparking rumors the company would try to offload the struggling unit.
  • Despite a previous $7.25 billion valuation, ATG was facing an upcoming investment round that would have valued it at less than that, according to TechCrunch, as Uber has doubled down on its core ride-hailing and food delivery businesses during the pandemic.
  • Aurora, a major player in the AV world, is headed up by former leaders of AV initiatives at Uber, Google, and Tesla.
  • Visit Business Insider’s homepage for more stories.

Uber is looking to get rid of its self-driving vehicle division, Advanced Technologies Group (ATG), and AV startup Aurora Innovation is a likely candidate to acquire it, TechCrunch reported Friday.

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Sources told TechCrunch that Uber “has been shopping” ATG to multiple potential buyers including some automakers, but that talks with Aurora, which began in October, are far along.

“We don’t comment on rumor or speculation,” an Aurora spokesperson told Business Insider, while Uber did not respond to a request for comment.

Despite ambitious goals, ATG has long struggled to make significant progress toward a fully-autonomous vehicle that can safely and efficiently move passengers and goods, while losing money along the way — leading to speculation in recent months that Uber would look to offload the struggling business unit.

According to TechCrunch, ATG was facing a possible “down round,” where investors were considering dropping the division’s valuation from its previous $7.25 billion valuation.

ATG’s struggles

Uber launched ATG five years ago, and in its short life, the division has been plagued by multiple scandals and setbacks, bleeding money along the way — Uber reported $303 million in net losses for “ATG and other technologies” in its third quarter.

Read more: Uber ATG has been hobbled by a deadly crash, infighting, and balky tech — and investors are losing patience with the self-driving division

Employees told Business Insider’s Julie Bort a deadly 2018 crash in Phoenix — the first AV incident to kill a pedestrian —  exposed flaws in ATG’s technology as well as poor decision-making and infighting. (Uber was found not criminally liable for the incident, while the human back-up driver was charged with negligent homicide).

Video: Tesla’s autonomous driving could displace $8 trillion worth of enterprise value in the market: Analyst (CNBC)

Tesla’s autonomous driving could displace $8 trillion worth of enterprise value in the market: Analyst

UP NEXT

UP NEXT

The former head of Uber’s self-driving division, Anthony Levandowski, was also at the center of a massive legal fight between Uber and Google’s self-driving group, now called Waymo, over stolen technology. Uber fired Levandowski, who was recently sentenced to 18 months in prison for trade secret theft, in 2017 after he refused to testify in the case.

In September, The Information reported that an

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  • Amazon is known for its thorough application process and rigorous sets of interviews.
  • One way in which it differs from other employers is that it tests potential recruits for 14 leadership principles.
  • These principles include being customer obsessed, frequently right, and high standards, among other qualities.
  • Tom Lawrance, a former senior recruiter and interviewer trainer at Amazon, shared the ‘CAR’ technique candidates should use to successfully answer these behavioral questions.

Amazon has over 1,000,000 temporary and permanent employees worldwide according to its latest earnings report and is looking to hire at least 26,821 more full-time workers. 

But while vacancies at the e-commerce giant vacancies are plenty, you still have to pass a rigorous application process for a full-time role.

One important feature of interviews is that Amazon recruiters will focus as much on traits as skills, quizzing applicants for their capacity to demonstrate Amazon’s 14 core leadership principles via behavioral interview questions. 

Business Insider spoke to Tom Lawrance, a former MBA recruiter and interviewer trainer for Amazon in Europe, on how to best answer these types of interview questions and get hired.  

Lawrance worked for the e-commerce giant for 11 years. He started his career as a senior marketing manager and then spent his last three years as a senior MBA recruiter.

He now heads up the global industry careers team at Oxford University’s Saïd Business School and coaches MBA students for roles at Amazon.

Here’s the technique Lawrance suggests candidates, and his MBA students, should use to nail Amazon’s interviews. 

Practice with the CAR format

Amazon outlines the 14 leadership principles it’s looking for in candidates on its site — so an obvious first tip is to review the hiring website. 

Recruiters will tease out whether candidates have these qualities through behavioral interview questions.

These are open-ended, with language like “Tell me about a time when you…”. The idea is to open the door for a candidate to show how, in particular situations, they demonstrated any of the 14 leadership principles.

Conventionally, candidates are often advised to use the STAR method to answer these questions.

STAR stands for Situation, Task, Action, Result, and is a method to structure your answer in a way that best demonstrates your skills or achievements in a particular scenario.

Lawrance has come up with a simple tweak, the CAR format.

The CAR technique stands for Context, Action, Results. It’s about describing the context, the actions you took, and the specific results, Lawrance said.

“It [the CAR format] is just simpler, to be honest … With the STAR format, I have seen this blurred the lines between the situation and the task,” he said. “Those are just a little bit more open to interpretation, and in my experience, if you do kind of boil it down into just simply context, then it is often easier for candidates to understand what they need to give.”

It’s a small change, and still involves describing a context where a candidate demonstrated one of the leadership principles, Lawrance said.

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